Dara Meath

It’s been a little over a year since Dara Meath became CTO at Build-A-Bear—and in that year she’s helped expedite the 25-year-old company’s digital transformation. Dara discusses what’s required for a company to keep up the pace of a complex and successful strategic transformation into a digital, multi-channel, entertainment and experience company. Dara will shed some light on working with stakeholders, legacy systems, moving into Web3, what’s required to bring your internal teams along for the ride, and what’s in store for 2024 and beyond.