Frank Morales
Director of eCommerce Watches of Switzerland Group
Frank is a growth marketing and ecommerce executive with two decades of scaling DTC and omnichannel brands across retail, CPG, pet, fashion, and consumer electronics. I've led ecommerce operations from $19M to $50M+ and helped drive total omni growth brands to $330M+ through a mix of full-funnel performance marketing, CRM/SMS strategy, retention campaigns, loyalty programs, and customer experience transformation. Additionally, I managed media budgets up to $500M+
Turning Customer Connection into Measurable Impact
12:45 PM Retailer Roundtables
Grab a seat at the table and take a deep dive with your peers on a topic of interest. This is the perfect opportunity to learn how others are working through challenges and implementing strategies to take eCommerce and Digital Marketing to new heights. Walk away with fresh ideas to implement right away.
Table #1: Merchandising Across DTC, Social and Marketplaces for a Seamless Discovery to Purchase Journey
Table #2: Turning Post-Purchase Engagement into Lasting Loyalty
Table #3: How UX, Content and Merchandising are Converging to Redefine the Digital Storefront
Table #4: Winning the Email and SMS Visibility Challenge in an Evolving OS Landscape
Check out the incredible speaker line-up to see who will be joining Frank.
Download The Latest Agenda