eTail Connect East 2024

May 06 - 08, 2024

Hilton West Palm Beach, FL

Mridula Rahmsdorf

Chief Revenue Officer IKASI

Day Two – Tuesday, May 7, 2024

9:30 AM KEYNOTE: Unleashing the Potential of Causal AI: How to Increase Profits with Hyper-Personalization in Retail Loyalty and Rewards

Step into the forefront of retail innovation with our keynote tailored to retail CIOs, CEOs, CMOs, and leaders in marketing loyalty, rewards, and operations.  

Causal AI is set to transform retail by providing hyper-personalized customer experiences, drawing on extensive data to understand individual behaviors and decision-making processes. It goes beyond traditional correlation-based recommendations to offer precise insights into why customers make specific choices, enabling retailers to craft highly targeted promotions and offerings. This approach promises significant gains (at least 7-10%) in customer loyalty, spending, and overall retail efficiency. 

Attend this keynote to learn how you can uncover the transformative potential of casual AI, where understanding customers at the individual level is not just a goal but a reality driving unparalleled loyalty, retention, and revenue growth.

Check out the incredible speaker line-up to see who will be joining Mridula.

Download The Latest Agenda