Oren Halperin

Vice President, Digital & Merchandising P&L Owner AjMadison

Oren Halperin is a retail and digital executive focused on scaling omnichannel businesses and driving profitable growth. As Vice President at AJ Madison, he leads a $300M P&L across eCommerce, merchandising, and operations, with a strong focus on digital performance and customer experience. He has doubled revenue and significantly improved margins by optimizing conversion, accelerating mobile growth, and enhancing digital and merchandising strategies. Known for his data-driven approach, Oren builds high-performing teams and delivers scalable, technology-enabled growth. Previously, he held roles at The Vitamin Shoppe, Alvarez & Marsal, and PwC, leading retail and digital transformation initiatives that drove measurable financial impact.