Todd Walsh

Global Marketplaces – COE Leader HP

With 15+ years of experience as an influential Digital Marketing Leader, Todd has a proven track-record of profitably delivering online sales growth and building and managing high performance teams. Todd has successfully led business critical digital engagements at HP, Cisco, TiVo, and others. Currently he is a Sr. Manager in HP’s Omnichannel Marketplaces team where he focuses on driving profitable incremental sales and market share on Amazon as well as other top marketplaces.

Day Three: Friday, May 9, 2025

12:15 PM TOWN HALL: Evaluating the Allure of the eCommerce Marketplace: What’s Hot? What’s Not?

In order to reach a larger audience, there’s been a major shift towards marketplaces. It’s a great opportunity to take advantage of large amounts of new traffic and increased visibility. But it’s also imperative to understand the risks and rewards associated with these platforms. This mix of marketplace experts share their knowledge on:

Continuing to own your brand message – and not watering it down
Examining the biggest opportunities to capture new customers via marketplaces
Standing out and differentiating your brand from competitors (who are also selling your brand!)
Leveraging various marketplace channels effectively, to amplify your brand
Explaining pitfalls and how to avoid them

Check out the incredible speaker line-up to see who will be joining Todd.

Download The Latest Agenda