For over 10 years, Fospha has been pioneering privacy-safe marketing measurement. Our evolved measurement approach restores the visibility lost due to data changes resulting from the GDPR/CCPA & iOS14, whilst complying with privacy regulation globally. With the granularity of attribution and the predictive power of MMM, our measurement solution offers full-funnel measurement and forecasting. Because Fospha is full-funnel, our clients can both generate and capture demand sustainably. Fospha has tools for all marketing teams, creating a shared source of truth towards smarter, more confident budget decisions.