Mike Austin | eTail Connect East

eTail Connect East 2025

May 07 - 09, 2025

Hilton West Palm Beach, FL

Mike Austin

VP eCommerce Operations Rooms to Go

Mike Austin is the VP of eCommerce Operations at Rooms To Go. He has been with the nation’s largest independent furniture retailer for the past 24 years. During his tenure, Mike has pioneered the development and operational support of 3 eCommerce platform lifecycles. He has integrated a significant number of diverse strategic vendor technologies that support the product data pipelines and rich content delivery necessary to achieve digital excellence for the Rooms To Go online showrooms. Mike’s vision is to enable seamless Omnichannel customer experiences by accelerating the delivery of digital assets across the enterprise.

Day Two: Thursday, May 8, 2025

8:55 AM KEYNOTE PANEL: Bridging the Omnichannel Divide: How to Harmonize Digital and Physical for Better Customer Engagement

We’re past the tipping point of an interconnected world. Consumers are on multiple platforms and brands must seamlessly integrate digital and physical to create a cohesive and truly impactful customer experience. Our omnichannel experts will uncover strategies and tactics to help organizations further unify online and offline, leading to deeper customer engagement and stronger brand loyalty.

  • Understanding the omnichannel landscape and the trends that are most important to capitalize on, today
  • Creating consistent branding across channels, but differentiating the
  • Using technology to enhance the shopping experience
  • Measuring the performance of different initiatives and knowing when to change course

Check out the incredible speaker line-up to see who will be joining Mike.

Download The Latest Agenda